About Us

Publication Info:

School Name - Plattsburgh State University College

Publication Name - Cardinal Points

Frequency of Publication - Weekly (Friday)

Advertising Deadline: Monday by 5:00pm on week of publication 

We will not accept ads for - Drug Paraphenalia, Fire Arms or Ticket Scalping. Other ads may be subject to rejection as well.

Rates:

Local Rate - $6.30 per column inch (pci)

A local advertisement is defined as running in only the Clinton County market.

Full Page = $793.80

Half Page = $396.90

Quarter Page = $198.45

Eighth Page = $99.23

Non-Local Rate - $8.50 pci

Any regional business whose main office is not located within Clinton County.

Full Page = $1,071

Half Page = $535.5

Quarter Page = $267.75

Eighth Page = $133.87

National Rate - $10 pci

Any agency working for national or localadvertisers will be charged the national rate.

Full Page = $1,260.00

Half Page = $630.00

Quarter Page = $315.00

Eighth Page = $157.50

Color - Add 20 percent for color ad rates

Cardinal Points does not run ads on the paper's front page, sports cover or fuse cover.

The paper does offer premium positioning.

For an extra 5 percent, we will place your ad in whatever section of your choose, subject to availability (sports, fuse, news, classifieds)

Cardinal Points offers a 5 percent discount for placing an ad in 5 issues and a 15 percent discount for placing an ad in all 11 issues.

Mechanical Info

Format - Broadsheet

Page Dimensions - 11.6 inches wide, 21 inches high

Per column inch widths:

1 col. ad - 1.799 inches

2 col. ad - 3.764 inches

3 col. ad - 5.729 inches

4 col. ad - 7.694 inches

5 col. ad - 9.660 inches

6 col. ad - 11.625 inches

Cutoff depth - 18 inches

Publications printed circulation - 3,000 copies

Publication Schedule for Fall 2011

Issue 1 - September 16

Issue 2 - September 23

Issue 3 - September 30

Issue 4 - October 7

Issue 5 - October 14

Issue 6 - October 21

Issue 7 - ONLINE ONLY

Issue 8 - November 4

Issue 9 - November 11

Issue 10 - November 18

Issue 11 - ONLINE ONLY

Issue 12 - December 2nd (Full Print)

Issue 13 - December 9th (Full Print)

For more ad information, contact our Advertising Manager Patrick Nolan at (518) 564-3173 or advertising@cardinalpointsonline.com

EDITORIAL BOARD:

Editor-In-Chief

Ben Rowe

cp@cardinalpointsonline.com

Managing Editor

Matthew Hamilton

managingeditor@cardinalpointsonline.com

News Editor

Elizabeth Reff

news@cardinalpointsonline.com

Sports Editor

Ja'Pheth Toulson

sports@cardinalpointsonline.com

FUSE Editor

Gabrielle Bilik

fuse@cardinalpointsonline.com

Associate FUSE Editor